Prince Marketing Group has successful negotiated deals for Dennis Rodman and Lee Majors, best known as Steve Austin, the Six Million Dollar Man. Both celebrities filmed commercials that will be part of Trivia Mania's national campaign.
Trivia Mania is an on-line trivia game that will launch in the late part of 2009.
Trivia Mania's Rodman Commercial
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Prince Marketing Group client Earvin "Magic" Johnson will take part in a live internet signing on www.liveautographs.com website in mid to late 2009, where fans and collectors will be able to purchase hand-signed memorabilia. In an industry first, fans will also be able to purchase a personal video message from Magic through their website. LiveAutographs enables fans to interact with Magic, and, for the first time, their technology allows fans to witness the experience of the signing from their personal computer and be guaranteed they are receiving truly authentic autographed merchandise. The signing will be captured on video and authenticated with a security-encrypted barcode on an accompanying DVD that will match the barcode on the signed memorabilia. Fans can purchase signed jerseys, balls, photos, or Magic's new book - "32 Ways to be a Champion in Business." |
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 By Brian Fees
Sports Editor
Original Article It seems like one of the most absurd ideas there is. One of the biggest bad boys in NBA history, a player who gave plenty of coaches their share of grey hairs, now wants to become, of all things, a head coach. Sure, Dennis Rodman is only going to be coaching the Elmira Bulldogs for two games. Sure, it’s a publicity stunt to help draw interest in the young professional team. But the thing is, it’s a genius idea. Love him or hate him, one thing is certain — Dennis Rodman is a well-known basketball player. Very few players are as recognizable outside of the game, as evidenced by his stint on national television as part of the Celebrity Apprentice this year. He will bring fans to the arena; whether it’s to watch the game or just to see what Dennis Rodman is going to do on the sideline, people who may not have even known the Bulldogs existed will be in the stands. And Rodman as a coach may not be the end of what the Bulldogs will do in the future to try and bring in crowds. |
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 On Saturday, July 25, Prince Marketing Group’s Dennis Rodman will appear at Edmonton’s Downtown Party Tent. It’s generally known as It's the summer's best party for 10 days straight! Only those who show up will know the true story of what happened that night. Since opening in November 2005, The Bank Ultra Lounge continues to be Edmonton's premier corporate lounge and nightclub. It was built into an old bank building located on Jasper Avenue in downtown Edmonton. The space is visually stunning with soaring 20 foot ceilings on the main floor, and a decor that encompasses both modern and retro elements. With Rodman serving as the host, everyone is sure to have a great time. Only those who show up will know the true story of what happened that night. |
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On Wednesday, May 6th, 2009, Joe Frazier, on behalf of T-Mobile, took pictures with adoring fans and signed autographs for everyone in attendance at Liberty Place in Philadelphia. The T-Mobile TKO Challenge was designed to help the citizens of Philadelphia save money on their wireless bill by helping them find out if they could pay less for wireless service. T-Mobile challenged wireless customers to “climb into the ring” and go a round to learn how to save money on their wireless bill by using http://www.billshrink.com/, an independent 3rd party website. Smokin’ Joe arrived early and stayed late to accommodate the long line of fans that simply wanted an autograph and to have their pictures taken with the Olympic Gold medalist and World Heavyweight Champion. |
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 An Official Selection at the 2009 Sundance Film Festival, THRILLA IN MANILA chronicles one of the bitterest sports face-offs ever, recounting a tale of personal betrayal that was stoked by the racial politics of 1970s America. Featuring archival footage and exclusive interviews with boxing insiders, including Ferdie Pacheco, Butch Lewis and Dave Wolf, as well as Imelda Marcos, former First Lady of the Philippines, the documentary tells the story of two great fighters forever linked by three epic bouts, and looks at their final fight, considered the most brutal, from Frazier's perspective for the first time.
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 Prince Marketing Group is pleased to announce that celebrity superstar and 5-time NBA Champion Dennis Rodman will headline the upcoming SBA Show European Tour featuring the SBA All-Stars and a team of former NBA Players. The SBA is managing and directing the Tour, featuring a 10-player team roster consisting of 5 former NBA Players and 5 SBA All-stars, November 9th through November 16th.
The Tour will be the first time showcasing a team of former NBA Stars playing together with the SBA Street Ball All-stars. “We are very excited to have Dennis be part of the tour as well as the name recognition, reputation, and star appeal of other former NBA All-stars and NBA Champions, pairing them together with the amazing athletic talents of the top professional street ball players in the world. The basketball fans in Europe are going to be treated to a first class, one-of-a-kind basketball entertainment show,” states Matthew Rosner, Director of Basketball for the Street Basketball Association. |
 Prince Marketing Group, on behalf of 5x World Boxing Champion Vinny Paz, has come to terms with Sport Kings on a licensing deal for a one-year period. Paz will grant his name and likeness over the term and sign a limited number of trading cards. Sport Kings pays tribute to big names from a wide range of athletic pursuits and maintains the integrity of the original release. Each base card features original artwork and the roster includes such stars as baseball’s Roberto Clemente and Ted Williams, hockey’s Patrick Roy and Rocket Richard, football’s Troy Aikman and Bart Starr along with many others that truly rank among the Kings of their respective sports including several Prince Marketing Group clients. |
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On April 1, 2009, Prince Marketing Group’s Dennis Rodman appeared on The Tonight Show with Jay Leno to promote his new comic book and t-shirt collection. Dennis looked back at his stint on Celebrity Apprentice. Afterwards, Rodman discussed Gersh: The Clandestine Order, a 62-page comic issue premiering the Five-Time NBA Champion as the Rod-Man, a formidable adversary with super-natural powers. He has arms of steel and can leap like a bionic man. His soul has been captured and he’s forced to serve the bad guys in the series – the Men of York. The comic and t-shirt collection can be found at www.rodmanink.com  
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American Idol Judge Kara Dioguardi signed on March 29th at the Jacob Javits Center for a meet and greet with longtime PMG Corporate client Revolution Eyewear. Dioguardi was there to launch the brand new True Religion sun glass collection. |
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Golden Globe winner and Oscar nominee Mickey Rourke appeared on March 28th at the Jacob Javitz Center for a meet and greet with longtime PMG Corporate client Revolution Eyewear. Rourke was there to launch the brand new True Religion sun glass collection. |
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PMG client Michael Okeefe from the Legendary comedy Caddyshack signed for Steiner Sports at Last Licks on Friday March 27th. Okeefe had a meet and greet with fans and signed Caddyshack movie posters, flags, golf balls and photos. |
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  Brande Roderick hosted a Celebrity Apprentice party in Las Vegas at Tao on Friday, March 6th. Brande is one of the celebrities on Donald Trump's hit NBC show that premiered on Sunday, March 1st. Looking stunning in a blue satin dress, Brande first dined with friends at TAO’s Asian Bistro before heading upstairs to a VIP table in the nightclub where she and her girlfriends danced the night away.
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Rockhard Helmets introduces the Evel Knievel: "Color Me Lucky" helmet inspired by the stars and stripes that Evel wore during many of his world famous stunts! This unique helmet features graphics and art approved by the family of the motorcycle legend. Kelly Knievel stated, "We love the helmet and every time we see it going down the road we'll know Evel's positive inspiration is still alive."
The Evel Knievel Rockhard Helmets will be available in three shells: Full Face Street (retail from $349), Off Road Dirt (retail from $249), and Harley Half Shell (retail from $159). Each helmet is crafted using the finest materials and offers protection in compliance with the worlds toughest safety standards including, but not limited to, DOT, SNELL, EU, Australia and Japanese standards. In addition, each helmet is individually certified and numbered with its own Certificate of Authenticity.
Rockhard Helmets are produced by O'NEAL, a world leader in motorcycle protection, apparel and accessories since 1970. Each Rockhard helmet is produced with exclusive graphics approved by the worlds greatest music artists and pop culture icons.
Steve Simon, a principal at the Prince Marketing Group, represents the Knievel family for licensing opportunities and facilitated this opportunity with O'Neal Distributing, Inc. Simon stated ONeal Distributing did an outstanding job capturing the spirit and essence of Evel Knievel in astylish and high-quality product, with the added benefit of utilizing his legacy to promote the importance of helmet safety awareness.
Rockhard Helmets are available at fine motorcycle dealerships and specialty motorcycle accessory stores worldwide. RockhardHelmets.com |
Prince Marketing Group clients Smokin’ Joe Frazier, Vinny Paz and Micky Ward have all agreed to a deal with apparel giant, Affliction. The licensing deal consists of t-shirts with each of their images from their previous Ring Magazine covers. Chuck Zito’s father, Al La Barba, and former Welterweight contender will also be featured on the shirts.
Each of these shirts can be purchased at all Nordstrom locations across the country.
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Trends International, LLC., the leading publisher and manufacturer of licensed posters and calendars, is pleased to announce a licensing agreement to produce posters featuring legendary daredevil, Evel Knievel. The deal was negotiated through Prince Marketing Group, who has been entrusted as the exclusive representation for the intellectual property of the legendary entertainer. The poster labels each and every injury Knievel suffered during his outrageous stunts. Knievel was once famously quoted as saying "There are a lot of myths about my injuries. They say I have broken every bone in my body. Not true. But I have broken 35 bones. I had surgery 14 times to pin and plate. I shattered my pelvis. I forget all of the things that have broke." Click here to order your 22X34 one-of-a-kind Evel Knievel poster.
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World Series hero Cole Hamels made about 100 Phillies Phanatics very happy on January 16, 2009 at Resorts Casino in Atlantic City. Hamels was appearing at an event that was booked by Prince Marketing Group, who represents the reigning World Series and NLCS MVP from the Philadelphia Phillies. Sure, the high-stakes players and their guests got a thrill from posing for pictures with the awesome lefty with the killer changeup and movie-star looks. But what undoubtedly made their night was Hamels' declaration during a brief Q-and-A session moderated by ESPN 950 afternoon drive-time gabber Mike Missanelli. When asked by a high-roller whether the Phils' lowballing of Hamels during the 2008 arbitration process has made him eager to leave the team when he achieves free-agent status in a few years, the NLCS and World Series MVP replied: "I'll be here for a really long time. That's something I really want to do."
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Prince Marketing Group's Dennis Rodman and Brande Roderick are slated to appear in the upcoming season of Donald Trump's Celebrity Apprentice, debuting March 1 on NBC. Rodman will be playing for the charity, "CASA (Court Appointed Special Advocates) of New Orleans, while Roderick will be playing for the charity, "CPYC – California Police Youth Charities.
“Last season’s ‘Celebrity Apprentice’ became one of the hottest shows on television — and this season will be even better,” said Trump in a statement released to Access. “We have an amazing cast of celebrities and we are looking forward to some fantastic entertainment.”
Also joining the cast are funny man Tom Green, country star Clint Black, ice skating legend Scott Hamilton, comedian Andrew Dice Clay and even Joan’s daughter, Melissa Rivers.
Last season's 'The Celebrity Apprentice' helped salvage Trump's boardroom-based franchise, which was facing cancellation on NBC after its ratings dwindled. The repackaged celebrity edition of the series had stars competing in business-oriented tasks in New York City to raise money for their favorite charities. |
Dennis Rodman recently visited the fashion capital of the world - Milan, Italy - to participate in an International photo shoot for an upcoming campaign that will appear worldwide in catalogs, specialized market magazines, and exhibitions in Milan, Paris and Barcelona. It will benefit the JUMP against AIDS campaign "Defending Life." Reca Group's Spring-Summer '09 advertising campaign will celebrate Dennis Rodman and immortalize him in black and white and the formal stylistic Italian elements, in a graphic design project that takes the same route as the legend and utilizes his likeness and image in a proactive manner that will join the international fight against AIDS. |
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PMG Clients Hulk Hogan, Smokin’ Joe Frazier and PMG President Darren Prince at MAB “Magic Moniker” show on Saturday December 13th where Hogan and Frazier signed autographs and took pictures with fans. Dennis Rodman was in attendance on Sunday December 14th. |
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Smokin' Joe Frazier appeared in the company of Beyonce Knowles at Gotham magazine's annual gala in New York. While Beyonce certainly made sure all eyes were on her as she stepped out on the red carpet, Frazier was a special guest and spent much of the evening meeting and greeting fans at the event.
The November issue of Gotham Magazine shows Knowles like no interview or cover has ever done before. We actually get to meet the real Beyonce, as she really talks straight about family, fearlessness, and why she’s the face and voice of America. The event was held by Niche Media Holdings LLC, producing must-read, luxurious magazines that mirror the sensibilities and spirits of the unique, vibrant communities to which they cater. Targeting a high-end, savvy readership, Niche Media captures a dream, coast-to-coast demographic that looks to the company's publications for the finest in fashion, travel, food, spirits, society, party coverage and much, more. |
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Chuck Zito, former 25-year member of the Hells Angels Motorcycle Club, former Golden Gloves boxer and actor on the award winning HBO drama Oz, tells stories and takes listeners' calls on Howard's favorite show on Howard 101. Zito can now be hired to appear at and promote your upcoming events on Sirius Satellite Radio's popular Howard Stern network. Click below to hear Zito promote an upcoming appearance with Vinny Paz in Atlantic City to a large radio audience.
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Prince Marketing Group clients Vinny Paz and Chuck Zito with Magna Legal Services at their conference at the Borgata casino in Atlantic City on November 6th. Zito hosted a cocktail hour on November 5th, while Paz signed autographs and gave an inspiring speech. |
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Prince Marketing Group and Electronic Arts have come to terms on a three-year licensing deal for Vinny “The Pazmanian Devil” Paz. The Paz will be one of the boxing legends featured in the video game "Fight Night Round 4". Paz’s statement after he signed the deal, “ I can’t wait to fight “The Pazmanian Devil” vs. “The Raging Bull” but Muhammad Ali vs Mike Tyson will be pretty cool too!" |
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Christian Audigier announced today that he will launch a new clothing line inspired by the late American daredevil and icon, Evel Knievel(R). The line will be unveiled at "When I Move You Move(TM)", the Las Vegas trade show located at Caesar's Palace Hotel on August 25, 2008 at 3:00 p.m.
Steve Simon, a principal at the Prince Marketing Group, represented the Knievel family in helping to create this partnership. “The Knievel family fully entrusts Christian to capture everything Evel Knievel stood for,” said Simon. “With an International track record that includes the extremely popular Ed Hardy brand, we’re confident the Evel Knievel brand will be a huge success.” Prince Marketing Group exclusively represents the Evel Knievel brand for all licensing and intellectual property opportunities.
The Evel Knievel(R) brand captures the essence and excitement of the great American icon. The line of t-shirts and hoodies showcases iconic images related to the daredevil including his famous number 1, motorcycles, and even skeletal diagrams of his broken bones. Classic colors of red, white and blue are prevalent, and the line is printed using archival and cracked finish inks and flocking.
Christian Audigier worked closely with the Knievel family to ensure the designs are authentic and capture the persona of the motorcycle legend. The line appeals to buyers of all ages, including those who remember his extraordinary career firsthand and those who have recently been introduced to his stunts by modern, popular media.
"Caesar's Palace is the ideal place to launch this brand since it was the site of his legendary jump over the fountains in 1967," Audigier added. "He was the quintessential showman, unwavering in his attitude and determination."
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Prince Marketing Group has negotiated three-year licensing deals with video game industry giant, Electronic Arts, for clients Smokin’ Joe Frazier and Roy Jones Jr. They will be among several legends featured in the interactive entertainment software, "Fight Night 4". The fourth installment of the highly successful boxing game is descended from the lineage of the Knockout Kings series of games.
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Prince Marketing Group has announced that they have agreed to a licensing agreement with Gameloft on behalf of their client, Hulk Hogan. Gameloft, a leading publisher and developer of video games for mobile phones, confirmed that Hulkamania Wrestling will make its way to the wrestling ring on your mobile phone in August 2008. “Hulkamania is alive and well and I’m excited to give my fans a mobile game that is true to my experiences in wrestling,” said Hulk Hogan. “I’m confident that Gameloft will inject their signature style to produce the ultimate wrestling game for all my fans to enjoy on the go.”
Full Press Release available - Click Here
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Prince Marketing Group secured Hulk Hogan to host the annual T-Mobile Employee Sales Conference in Denver, Colorado on January 31, 2008. Along with Earvin “Magic” Johnson, Hulk participated in interviews and hosted a question and answer session for all T-Mobile representatives. Hogan also conducted a meet and greet session for T-Mobile’s top 50 sales representatives. In attendance was T-Mobile’s COO who, along with sales representatives, was cheering on Hogan upon his introduction.
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Over the last several months, Scottie Pippen, Kareem Abdul-Jabbar, Isiah Thomas and the New York Times have expressed their opinion that Dennis Rodman belongs in the NBA Hall of Fame upon reaching eligibility. AOL's Fanhouse reasons that "he belongs in, and I don't think it's even close." They provide the following statistics to support their claim: 5 NBA championships, 2-time All-Star, 2-time Defensive Player of the Year, 7-time NBA 1st team All-Defensive Team, 10th All-Time in NBA history in rebounds per game, 33rd in NBA history in all-time Field Goal percentage, led the NBA six times in offensive rebounds, three times in defensive rebounds, all-time leader in NBA history in Rebound Rate (the percentage of missed shots rebounded while a player was on the floor, kept since 1971) with 23.44. No one is within 2.5 percentage points of him, all while doing all of this at 6'8".
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Dennis Rodman has signed a two-year non-exclusive deal with "Da Bulls" footwear in China. Rodman's images are to be featured on billboards and print ads in Shanghai and Beijing. The deal also includes an appearance in China for Rodman to participate in a shoot for a television commercial. Prince Marketing Group has completed a photoshoot and will provide ten photo images each year. The agreement was reached with Starway Sports & Culture Development of Beijing. |
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On Friday, September 21st, 2007, Prince Marketing Group was featured on the front page of the Wall Street Journal in an article titled "How Two Guys
Plan to Unite America on July 4 - The Idea Is to Wave Towels For National Reconciliation; Hulk Hogan Wants You." The article describes the inception of the "National Wave" and it's spokesperson, Prince Marketing Group's Hulk Hogan. Additionally, Prince Marketing Group's involvement is detailed, from providing marketing services to the Freedom Group of America to contacting other celebrities and sponsors. |
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EBay, the online auction giant recently launched an integrated campaign crafted by BBDO, New York, that positions eBay as the place where winners, and those who want to be winners, go. The effort includes a new tagline, "Shop victoriously."
In the 45-second TV commercial "Fox Hunt," successfully negotiated by Prince Marketing Group, people wearing incomplete fox-hunting outfits ride through the woods chasing items that could be found on eBay, such as an Evel Knievel lunchbox. As the lunchbox is cornered in a foxhole, a man and woman dismount and race towards it. The woman holds it above her head. The spot ends with a shot of her sitting in front of her wall-mounted collection of lunchboxes.
The spots will run on Sunday Night Football on ESPN and other prime-time sports events on broadcast and cable. |
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Smokin' Joe Frazier traveled to Finland on October of 2007 to host a television program, in which he supervised the training of two contestants. Frazier visited the program to teach the actors how to box, and the segment was edited to eight segments. During his time on the set, Frazier put his fists on display. While warming up with the heavy bag, Frazier knocked it completely off of the hinge and almost knocked over one of the contestants. This feat was the talk of Finland for the duration of his visit.
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Prince Marketing Group has come to terms with Sports Kings on a licensing deal for a one-year period. PMG has reached an agreement on behalf of five clients - Hulk Hogan, Magic Johnson, Roy Jones Jr., Joe Frazier and Evel Knievel. Each superstar will sign a limited number of trading cards and will additionally grant their name and likeness over the term. |
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Dennis Rodman with PMG President Darren Prince featured on ESPN The Pulse
10 Minute Video
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