Cheban is an American reality television personality, entrepreneur and former publicist. Born in Russia, raised in New Jersey and now living in Los Angeles. He is also known as Foodgod. Cheban owns multiple business in the media and food industry. The podcast Foodgod OMG is one of his latest ventures. He has made appearances on the show Keeping Up with the Kardashians, being one of Kims closest friends.
Cheban created his own clothing line, Kritik in addition, he designed jewelry for RichRocks. Cheban also co-hosted Coca-Cola Red Carpet Live!, a pre-show to the 2013 American Music Awards.