Product Placement

Thank you for considering the new, "Reminder or Associative Advertising", business paradigm that Prince Marketing Group has created. Now Your Company can be guaranteed exclusive product integration in top quality programs for their clients, and enhance media exposure among their core users.

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Dennis Rodman, Sponsored uniform, Helsinki, Finland
Prince Marketing Group is working with a wide variety of television films, weeklies and strip programs from producers, syndicates and networks. Product integration will enhance Your Company's brand building initiatives through "Reminder or Associative Advertising" by:

a) Guaranteed placement and exposure inside the program.

b) Non-Stop exposure to your core audience and new audiences, after the initial airing, through syndication.

c) Building a powerful connection to consumers by proving that the product is a viable and integral part of a program.

d) The ability to measure the results in quantifiable units. (i.e.: Web site addresses may be posted in certain programs, or be connected to the story line, which could drive traffic to the dedicated web site or generate new awareness for the product and increase sales.)

Prince Marketing Group can deliver product integration in two forms:

A) First Run Shooting: This is accomplished when a talent physically uses/wears/consumes products, or products/businesses and/or Logos are featured in the background, during a scene, while taping.    

B) Retro Digital Insertion: This is accomplished when the show has already been taped and maybe even aired, yet products and/or signage can be digitally inserted, seamlessly, into the background of a scene in the program. There are a variety of pricing and exposure packages that are available and we can customize a package to Your Company's specific needs for a brand.

We would like to become a valuable media supplier for Your Company and we are willing to work with you on the pricing and exposure elements, in order to generate the most beneficial opportunities for your clients. We are also very open to your creative input of Integrations and story lines. Listed on the enclosed pages are descriptions of specific Integrations, which we believe, will most benefit Your Company.

Thank you for your interest in working with Prince Marketing Group. We look forward to a beneficial relationship with your company.

**The following is an EXAMPLE for Product Placement in a Music Video:**

Product Integration's for Music Videos

Integration:
Guaranteed

Only four products will be integrated into this video
All products will hold "exclusive"categories
Note: Producer will write Client of Your Company into the video placed appropriately

* a) Bottles/cartons/packages of product would be featured in the video  

* b) Products will be handled and/or drank in the video    

* c) Products will be handled and/or eaten              

* d) Vehicles can be ridden, used, placed in the video

* e) Beauty Products will used in the video            

* f) Neon/regular product signage can be hung in bars, restaurants, salons,         (placement/size to be coordinated within the overall set dressing)       

* g) Wearable products - branded - will be worn on set, participants can wear fashions according to activities.     

* h) Product signage can be displayed on billboards, graffiti art on sides of buildings, bus stops, sides of buses, etc.        

* i) Luggage can be used throughout the video (hand bags, back packs, luggage, etc.)     

* j) Computer / electronics will be used throughout the video    

* k) Magazines or newspapers can be displayed in video (artist can be reading, leaning on a news box, etc.) 

 
Prince Marketing Group
18 Carillon Circle
Livingston, NJ 07039
Phone - 1-973-325-0800
Fax - 1-973-243-0037

helpdesk@princemarketinggroup.com